Involvement in the Community
For our business to be sustainable over the longer term, we believe our actions must be good for business and good for society. Our approach is known as Creating Shared Value (CSV).
Given the nature of our business and our ambition to be the world's leading Nutrition, Health and Wellness Company, we have identified three areas where Nestlé can optimise the Creation of Shared Value: nutrition, water and rural development.
As a food and beverage business, our footprint extends right across the region’s economy, from an agricultural and primary production supply base through to manufacturing operations scattered across the region and into the homes of millions of consumers who enjoy our products every day.
This vast footprint brings with it a serious responsibility, varied sustainability challenges, and, on the flipside, a unique opportunity to create shared value right across the community.
In line with the concept of Creating Shared Value, the Nestlé Good Life Program allows Nestlé and its employees to contribute to its surrounding communities.
The Nestlé Good Life Program is a group of community initiatives covering a wide diversity of activity and interest in the areas of sport, health, nutrition, education, food and promoting active lifestyles. We are also focused on improving the environmental sustainability within the communities we operate in with the Nestlé Community Environment Program.
Community Good Life initiatives include:
|Nutrition education partnership for athletes, children and the wider community with the Millennium Institute of Sport & Health||
|Sponsorship of junior rugby in Auckland|
|'Cook for Life' program encouraging healthy eating in South Auckland|
|Nestlé Toque d’Or a competition for developing young chefs|
|Food donations to City Mission, Salvation Army and 0800 HUNGRY|
|Cure Kids – Nestlé staff fund raise to support Cure Kids.|
|In 2011, our Nestlé Good Life Program contributed over NZD 2.73 million to community programs and broader sponsorship initiatives.|